The Audemars Piguet “Pride” might arguably be the most successful limited edition series from its famous Royal Oak Offshore range. Especially because the Pride was purposely built to create a strong connection and identity between the product and the culture of the country that it is paying homage to. We present today the Audemars Piguet Royal Oak Offshore Pride of Indonesia .
There have only been 5 Pride series so far and on the 4th of June 2015, the sixth and newest – the Audemars Piguet Royal Oak Offshore Pride of Indonesia – will join the ranks.
Aesthetically, we think that it is perhaps most striking of the “Pride” series with its titanium case and rose gold accents. The dial is unique in that it is the first “Pride” to feature an anthracite satin finish sans AP’s signature mega tapisserie. It is decorated with pink gold sub counters as well as rose gold applied numerals and inner bezel rings that serves as a tachymeter.
But the real connection to Indonesia comes in two forms. Firstly, the watch features a large gold medallion with a finely engraved Garuda on the back. Garuda is a mythological creature in Hindu lore that is half-bird and half-human, and is supposedly the ride of the god Wisnu. Garuda is typically perceived as the manifestation of Wisnu in Hindu religion.
Secondly, the hands of the watch signify the red and white color of the Indonesian national flag – a white hand on the running seconds counter; red hands on the chrono totalizers; as well as red and white chronograph seconds hands.
The titanium-and-rose theme continues with a titanium buckle and rose gold pin off a large scale alligator strap. And my, what a striking combination it is.
In this effort to preserve Indonesia’s national heritage, piece number 1 of this Royal Oak Offshore Pride of Indonesia will be put for auction at the launch event.
UPDATE: No 1 sold at launch for Rp1.1 billion (approx S$110,000). Congrats AP!
All proceeds will benefit the Museum Nasional. Previously called Gedung Gajah, or the Elephant building, the museum has been the keeper of more than 60,000 prehistoric and anthropological artifacts, as well as 5,000 archeological artifacts from all over Indonesia. In 1979, by decree of then Minister of Education and Culture, it since been called as Museum Nasional. Until today, it is still the richest, most complete natural history museum in Indonesia and one of the finest in Southeast Asia.
With AP enjoying fast-growing awareness amongst the Indonesian collector scene, this special Pride of Indonesia AP will forge stronger bonds between the brand and collectors. The watch is limited to 100 pieces worldwide and exclusively available in Indonesia and Singapore at S$53,400. Well done Audermars Piguet and Time International!
[Deployant Impressions] “This watch has to be seen in-person to truly appreciate how the clever use of the rose accents can make a watch like this look truly special. The inherent greyness of the brushed titanium surface is not just accentuated, but tastefully overwhelmed by the rose gold bezel ring that makes the dial literally glow gold from afar. It’s like finding a pot of treasure amidst a plain landscape. And nothing is more apt at describing Indonesia – a developing country that has cast troubled times aside and is now on the cusp of tremendous economic acceleration as the region’s fastest growing economy.” – Gav