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An afternoon of fun at the MB&F MAD Gallery, Geneva

by Peter Chong on February 7, 2014

Max Busser & Friends (MB&F) is a really interesting watch brand. So interesting and diverse are their interests, that they created a beautiful and amazing store in Geneva to introduce to the world trinkets and boy’s toys (I am told, girls are allowed too…) which are absolutely fascinating.

The Deployant team recently spent an afternoon at the fascinating store, and was warmly welcome by Charris Yadigaroglou and Eleonor Picciotto. An amazing stall, with tons of interesting little toys and big toys. It was certainly a fun afternoon. Here are some pictures give a glimpse of the store.

The MB&F HM5 On the Road Again with Chicara Art V motocycle

girl-bike-ontheroadagain

The Chicara Art V is a unique piece created by hand, in more than 7000 hours, made of chrome, brass and bronze plating. The engine is a Harley-Davidson 1954 KH Motor- Flathead 45°V-Twin – 883 CC. The carburator is a Linkert M-74B.The front and rear wheels are a H-RIM:19″X1.85″.

 

An amazing motorbike, and believe it or not the model was our chauffeur for the day. MB&F employs the chauffer to drive guests from downtown Hotel de la Paix to rue Verdaine via the also amazing Citroen DS5 Hybrid. And she was kind and sporting enough to model the watch for us on the motorbike.

girl-bike-ontheroadagain-zoom-watch

The HM5 On the Road Again, in rose gold, playing perfectly with the brass plated fuel tank of the Chicara Art V.

MB&F HM3 and The Hand Fingers MkIII

Elanor Picciotto models with The Hand, and the HM3

Elanor Picciotto models with The Hand, and the HM3

Created by Nick Ramage in the actual image of his own hand, and made in black iron, it features an electric motor which moves a wheel with 4 offset fingers which cause the fingers of the hand to move like the incessecent drumming of an impatient person. A video by MAD Gallery, of the workings of the hand is found here. Some find the hand creepy, it kind of reminds me of The Hand of the Addams Family. But I think its rather fun.

Xia Hang TOYS baby sculpture

“TOYS” are the essence of Xia Hang’s works. His intricate stainless steel sculptures conjure up childhood memories of puzzles, Legos and Transformers. Maintaining the interactive spirit of build-able toys, each sculpture can be disassembled and its parts assembled again to create the piece. His sculptures are not meant to be viewed at from a distance or on a pedestal. There are no “Do Not Touch” signs. The audience is encouraged to have a hands-on experience and explore the creation process, therefore breaking down the boundary and distance between the collector as the viewer and the artist as the creator.

“TOYS” are the essence of Xia Hang’s works. His intricate stainless steel sculptures conjure up childhood memories of puzzles, Legos and Transformers. Maintaining the interactive spirit of build-able toys, each sculpture can be disassembled and its parts assembled again to create the piece. His sculptures are not meant to be viewed at from a distance or on a pedestal. There are no “Do Not Touch” signs. The audience is encouraged to have a hands-on experience and explore the creation process, therefore breaking down the boundary and distance between the collector as the viewer and the artist as the creator.

Hope you have enjoyed this small selection of pieces from the MAD Gallery as much as we enjoyed our time there. We leave you with an image of the amazing Legacy Machine No

Legacy Machine No 2, one movement, dual escapements

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