The Chopard Mille Miglia Classic Chronograph is a timepiece that resonates with the spirit of classic car racing. Here is our quick take based on press…
The Chopard Mille Miglia Classic Chronograph French Limited Edition In Lucent Steel™ is a tribute to the legendary race that inspired the collection. This watch combines…
The Mille Miglia GTS Power Control Bamford Edition ‘Desert Racer’ is a limited-edition luxury sports watch that combines the creativity of Chopard and Bamford Watch Department.…
As is the custom every year, Chopard releases their Mille Miglia chronograph collection with two novelties – a 1000 piece steel limited edition along with 250…
This spring, Chopard will proudly reprise its role as main sponsor and official timekeeper of Italy’s world famous Mille Miglia classic car rally, a position it has held continuously since 1988. Each year, Chopard Co-President Karl-Friedrich Scheufele has demonstrated his passion for automobiles by competing in the gruelling, 1,000-mile contest that runs from Brescia to Rome and back – and each year the Maison produces a new Mille Miglia watch collection to celebrate what is regularly described as ‘the most beautiful race in the world’.
Though not participating in Watches & Wonders 2020, Chopard, who was to have exhibited at Baselworld 2020 released their novelties for this year. As noted previously,…
Chopard celebrates three decades of partnership with the Mille Miglia race, la corsa più bella del mondo which is raced over a 1,600 km loop running…
The introduction of Mille Miglia timepieces were born out of Karl-Friedrich Scheufele’s love for collector’s cars and automobiles. It is known that Chopard would present a…
Born in 1927, the Mille Miglia has over the years become the ultimate classic rally and undoubtedly the most prestigious and coveted of them all. After starting…
The concluding episode in our three part series with Karl-Friedrich Scheufele, co-President of Chopard and President of Chronométrie Ferdinand Berthoud. In part 1, we discussed the…