The global watch community turns its eyes to Thailand from September 22–27 2026 once again, as the highly anticipated Siam Paragon Bangkok Watch Week makes its grand return.
This year’s exhibition will larger than ever, with more than 45 maisons participating.
Siam Paragon Bangkok Watch Week 2026: The World’s Finest Timepieces Return to the Stage
This year, Deployant will cover the event and walk the show from September 22 to 24. Watch out for our Live Reports.
New for the 2026 edition
The exhibition
Exhibiting maisons, who are returning from the 2025 edition: A. LANGE & SOHNE, BIANCHET, BOUCHERON, BREITLING, BVLGARI, CARTIER, CHOPARD, FRANCK MULLER, GRAND SEIKO, HUBLOT, IWC SCHAFFHAUSEN, JAEGER-LECOULTRE, LOUIS ERARD, PANERAI, PIAGET, TAG HEUER, TIFFANY & CO., ULYSSE NARDIN, VACHERON CONSTANTIN, and ZENITH.
The 2026 edition is expanded to for new brands: AMIDA, BEHRENS, BLANCPAIN, BREGUET, BREMONT, CVSTOS, DAVID CANDAUX, GERALD CHARLES, GIRARD-PERREGAUX, GREUBEL FORSEY, JACOB & CO., L.LEROY, MB&F, NORQAIN, OMEGA, ORIS, PARMIGIANI FLEURIER, RESSENCE, ROGER DUBUIS, SPEAKE-MARIN, TUDOR, and UNIVERSAL GENEVE.
The experience
This will be a new partnership with Fondation de la Haute Horlogerie Academy (FHH Academy). This year, a series of workshops will be created. Including an Academy Lounge where collectors, brand executives and industry professionals with access to educational resources, expert guidance, and internationally recognised FHH Certification programs, helping cultivate deeper knowledge and appreciation of haute horlogerie.
The Symposium
This year, The Symposium will run a total of 18 events spread over the 6 days will be led by highly anticipated speakers like George Kern of House of Brands (Breitling, Universal Geneve, Gallet), Emmanuel Breguet of Breguet, Pierre Guerrier of Piaget, Morgan Maillard of Vacheron Constantin, Benjabin Arabov of Jacob & Co, Frederico Ziviviani of Gerald Charles and Tobias Küffer of Norqain.
The venue and how to register
| Venue | Siam Paragon, 991 Rama I Rd, Pathum Wan, Bangkok 10330, Thailand |
| Dates | September 22-27, 2026 |
| Details to register | bangkokwatchweek.com Register by clicking this link. |
