Dr Müller is an industry veteran, having cut his teeth under direct tutelage of the late Günter Blümlein, he served a distinguished career as Managing Director of A. Lange & Söhne and subsequently as CEO of Glashütte Original. He also served on the extended board of The Swatch Group. He now runs his own luxury consulting firm: The Bridge to Luxury. He will write a regular column for Deployant: The Insider View. His first article appears today.